Sunny Laurent, the visionary producer, executive and owner of Digital Dior, orchestrated a groundbreaking collaboration by bringing together Roadrunner TB, the dynamic owner of G5 Music; Scottie, the talented frontrunner of Microfiend; and Lloke, the multi-faceted producer of talent manager Mostafas label, Ignite. Their combined efforts resulted in the creation of a bilingual billboard charted single, “La Gritona.”
The track, produced by Sunny Laurent and Lloke, showcases infectious vocals from Scottie and Roadrunner TB, blending their unique styles to craft a captivating anthem. Upon its release, “La Gritona” soared to #7 on the iTunes charts within its first day, setting the tone for its commercial success. By the end of its debut sales week, the song made an impressive entry at #40 on the Billboard Latin Digital Song Sales chart, cementing its position as a trailblazing addition to the music industry. The release achieved a tied position alongside several distinguished Latin hits this week, including “Hero” by Enrique Iglesias, “Hecha Pa’ Mi” by Grupo Frontera, and “Yo Vengo De La Nada” by Miguel Cornejo and Juan Freer.
“La Gritona” masterfully blends Scottie’s vibrant Spanish vocals with Roadrunner TB’s infectious trap-infused sound, creating a dynamic fusion that bridges cultural and musical genres. Scottie’s smooth, expressive delivery brings a rich Latin flavor to the track, while Roadrunner TB’s energetic trap and rhythmic flows add a contemporary edge. The seamless interplay of these contrasting yet complementary elements results in a track that is both innovative and irresistibly catchy, appealing to a diverse audience and pushing the boundaries of bilingual music.
More music is on the way from these talented creatives as a collective!
Stream “La Gritona” here: https://open.spotify.com/track/7zGMor9FgTPE3EGhc76e1a?si=b3df82d8bfa14907
